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A quick guide to Carat, Color, Clarity and Cut—what truly matters when choosing a diamond.

Cut
How well the diamond is shaped and faceted, affecting its sparkle and brilliance.

Indicates how colorless a diamond is; the less color, the rarer and more valuable. (Excluding fancy-Colors)

Clarity
Shows the presence of internal or external flaws (inclusions or blemishes); fewer flaws mean higher clarity.

Carat
Measures the diamond’s weight; larger carats usually mean higher value.
Luxury is never measured in numbers alone. At Valori, we look beyond the carat, understanding that a gemstone’s true value lies in its story, its rarity, and the way it captivates the heart. Each stone is a masterpiece of nature, shaped over billions of years, waiting for the eye that can recognize its singular beauty.
The 4Cs: The Language of Diamonds Diamonds are often described through the 4Cs: Carat, Color, Clarity, and Cut.
. Carat: Weight can impress, but it does not define significance. A smaller diamond with rare color or exceptional provenance can outshine a larger, more common stone. True luxury lies in understanding the soul of the gem, not just its weight.
Color: Diamonds span a spectrum from D, completely colorless, to Z, showing increasing warmth of yellow or brown. Colorless diamonds are rare and prized, but beyond this spectrum exist the fancy colored diamonds such as pink, blue, green, and red. Each nuance of hue, intensity, and saturation transforms the stone into something unforgettable.
Clarity: Every inclusion is a record of the diamond’s formation, a mark of authenticity. Flawless clarity is beautiful, yet natural characteristics tell a deeper story and make each stone unique.
Cut: The cut is where nature meets human artistry. It shapes brilliance, fire, and shadow, revealing a personality that no grading chart can measure. A perfect cut can elevate even the smallest stone into something breathtaking.
Colored Diamonds: Nature’s Most Extraordinary Gems Colored diamonds are the ultimate expression of rarity and elegance. Each one is a natural wonder, impossible to replicate, carrying a presence that commands attention. Pink Diamonds: Soft, romantic, and elusive, pink diamonds capture light in a way that feels almost alive. Their rarity is heightened by subtlety. The most delicate saturation can make the stone seem ethereal. Blue Diamonds: Deep and timeless, blue diamonds evoke calm power and infinite sophistication. They are stones of contemplation, commanding respect without need for display. Green Diamonds: Formed through natural radiation over millions of years, green diamonds are extraordinary for their rarity and the way they radiate life. Each green stone is a quiet testament to nature’s artistry. Red Diamonds: The rarest of all diamonds, natural red is found in only a handful of stones worldwide. Its intensity is magnetic. Even a fraction of a carat carries power and presence. Holding one is an encounter with a masterpiece of creation.
Every colored diamond tells a story beyond beauty. It is a fragment of history, a natural marvel, and a treasure that will never exist again.
Emeralds: The Living Heart of Green Emeralds are celebrated not for perfection, but for life. Their depth of color and natural inclusions, known as the jardin, give each stone personality and presence. Zambian Emeralds: Rich, cool greens with a refined vibrancy. Colombian Emeralds: Bright, luminous, and mesmerizing. A true emerald is alive. It interacts with light and shadow, revealing new facets with every glance. To own one is to own a gem that breathes with history and character.
Provenance and Ethics: The Soul Behind the Stone Luxury is defined not only by beauty but by integrity. Valori gemstones carry provenance, transparency, and ethics that ensure their value extends beyond aesthetics. Certification: Trusted labs like GIA and AGL verify origin, treatment, and authenticity. Ethics: Every stone is responsibly sourced, conflict-free, and carefully handled. History: Each gemstone tells a story. Where it was formed, who has owned it, and the journey it has traveled enrich its meaning. A stone with provenance becomes more than a jewel. It becomes a legacy.
Beyond the Numbers Luxury gemstones are not possessions. They are experiences, emotions, and legacies. The fire that catches your eye. The rare hue that stops your breath. The quiet certainty that this is something you will remember forever. At Valori, we look beyond the carat to curate stones that define a lifetime. Every piece is rare. Every piece is extraordinary. Every piece is essential for those who recognize the intersection of beauty, rarity, and story. Beyond the carat lies the true heart of a gemstone. It is here that luxury finds its voice